IBFAN

The International Baby Food Action Network

is a coalition of more than 150 groups in over 80 countries, developing and industrialized. IBFAN works for better child health and nutrition through the promotion of breastfeeding nad the elimination of unethical marketing of infant foods, feeding bottles and teats. IBFAN helped to develop the WHO/UNICEF International Code Marketing of Breastmilk Substitutes and is determinated to see it implementedglobally as the "minimum" international standar.

Breacking the Rules, Stretching the Rules 1998

Breaking the Rules, Stretching the Rules 1998, a Worldwide Report on Violations of the International Code of Marketing of Breastmilk Substitutes (1981), is based on the results of the second IBFAN Monitoring Project, IMP II, conducted during 1997.

The Report was compiled and edited by Ellen Sokol, Shanti Thiagarajah and Annelies Allain, of the International Code Documentation Centre (ICDC).

Much help was received in the data analysis from: Dr Fernando Vallone (Argentina), Cintya Lopez (Bolivia), Andre Nikiema (Burkina Faso), Dr Pilar Rodriguez (Colombia) and Carmencita [Menchi] Velazco (Thailand).

Special thanks go to the IMP II monitors and coordinators around the world.

Breaking the Rules, Stretching the Rules 1998

is available in French & Spanish version

© IBFAN Penang, January 1998

Any part of this publication may be reproduced provided
it is not taken out of context and the source is fully acknowledged.

Regional Coordinators

Ines Fernandez
(Southeast Asia)

Kim Jai Ok
(East Asia)

Fernando Vallone
(South America - Southearn Cone)

Juna Manuel Luna
(South America - Andean Region)

Ruth Elena de Arango
(Central America & Mexico)

Aline Vieira
(Brazil)

Thandi Shongwe
(Anglophone Africa)

Binta Barry
(Francophone Africa)

Titia Lekkerkerk
(Europe)

Design & Layout: William Chow,
Database Design: Debi Tossey-Schmeiss
Photograpy: Steven Tan
Production: Viknesh Balan

Published by:
IBFAN

P.O. Box 19
Penang 10700, Malasia
Tel: 60-4-6569799
Fax: 60-4-6577291

This publication is dedicated to babies everywhere

Main | Introduction | Executive Summery.| Promotion through the Health Care System | Promotion to the Public
Labelling | Feeding Bottles and Teats | Stretching the Rules | Appendix